G-STAR 2018 B2B
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Project BackgroundTencent is the world’s largest investment corporation. Founded in 1998, Tencent is also known as one of the world's leading internet and technology companies. Leveraging IT expertise and through strategic investments, the company quickly incubated Tencent Games, and other subsidiaries on a global scale. Tencent has further cemented itself as a top tier conglomerate in a diverse range of business fields and services.
Eidetic Marketing has established an exhibition theme that reflects Tencent’s direction and vision. The theme ‘Together, Beyond Infinity’ along with our key visuals, represents the brand Identity of Tencent, which is to effectively that explores the boundaries of its limitations and not settle with prior achievement, but rather to open up endless possibilities together with partners and patrons. With efficient space configuration, Eidetic Marketing secured 6 meeting rooms, a cafe, a lounge area and two storage spaces for optimizing B2B operation. We provided:
- Creation of concept, application, the booth and key visuals that presents brand identity
- Design and fabrication of a 180m2 exhibition booth area for optimal exposure
- 6 meeting rooms, a lounge, a café and 2 storage spaces for business meetings
- HR scouting, management and on-site operation